UNVEILING OUR

New Easter Packaging

Discover the changes we have made to some of our Cadbury
Hollow Hunting Eggs and Easter Gift Box range.

CELEBRATE EASTER WITH OUR SAME

GREAT TASTING CHOCOLATE
WITH LESS PACKAGING

In some of our Cadbury Hollow Hunting Eggs and Easter Gift Boxes

In some of our Cadbury Hollow Hunting Eggs and Easter Gift Boxes

We’re committed to celebrating Easter for not only this year, but many years to come. That’s why we’re excited to announce that we are making some changes to the Easter portfolio.

In one of the largest packaging initiatives the Easter Portfolio has 
ever seen, we are reducing the amount of plastic and cardboard packaging for some products in our Hollow Hunting Eggs and Easter 
Gift Box ranges.

Our iconic Cadbury Hollow Hunting Egg plastic crates will move to 12 and 24 pack cardboard cartons, while the plastic blister and excess cardboard in some Cadbury Easter Gift Boxes will also be removed.

 

 

CADBURY HOLLOW HUNTING EGG
PLASTIC CRATES

NOW IN NEW PACKAGING

Our two Cadbury Hollow Hunting Egg plastic crates will move to 12 and 24 pack cardboard cartons, saving 131,000kg of plastic in Australia and New Zealand*.

Our two Cadbury Hollow Hunting Egg plastic crates will move to 12 and 24 pack cardboard cartons, saving 131,000kg of plastic in Australia and New Zealand.*

This change results in a saving of 131,000kg of plastic in Australia and New Zealand, which is equivalent to the weight of 8,451 empty garbage bins.*#

It forms part of our commitment to make our packaging better for people and the planet, through less packaging, better packaging materials, and investments in improved recycling systems.

Despite the packaging change, there have been no changes made to the taste or quality of our Cadbury Hollow Hunting Eggs products.

Hunt for our new Cadbury 204g and 408g Hollow Hunting Eggs packs in stores now!

*Amount of plastic saved by switching to cardboard, when compared to the total quantity of plastic that would have been used to pack 204g and 408g Cadbury Hollow Hunting Eggs, based on the total forecast production volumes for Australia and New Zealand for 2024.
# Based on the average weight of an empty 240L Wheelie Bin (15.5kg)

*Amount of plastic saved by switching to cardboard, when compared to the total quantity of plastic that would have been used to pack 204g and 408g Cadbury Hollow Hunting Eggs, based on the total forecast production volumes for Australia and New Zealand for 2024.
# Based on the average weight of an empty 240L Wheelie Bin (15.5kg)

NEW LOOK CADBURY EASTER GIFT BOXES

SAME GREAT TASTE WITH LESS PACKAGING

By redesigning our Easter Gift Boxes and their display cartons, we’re saving over 200,000 kg of packaging in Australia and New Zealand*.

By redesigning some of our Easter Gift Boxes and their display cartons, we’re saving over 200,000 kg of packaging in Australia and New Zealand.*

By removing the plastic blister and excess cardboard packaging in some Cadbury Easter Gift Boxes, we have helped to save over 200,000kg of packaging in Australia and New Zealand, which is equivalent to the weight of over 12,903 empty garbage bins.*#

This change forms part of our commitment to make our packaging better for people and the planet, through less packaging, better packaging materials, and investments in improved recycling systems.

Despite the packaging change, there have been no changes made to
the taste or quality of any of the Eggs or Bunnies in our Cadbury Easter Gift Box range.

Find the perfect gift with our new look Easter Gift Box packs in 
stores now!

*Amount of plastic and cardboard packaging saved by reducing the cardboard box and retail display carton size and switching the plastic blister to cardboard, when compared to the total weight of packaging that would have been used to pack 168g Cadbury Dairy Milk Gift Box, 172g Oreo Gift Box, 170g Caramello Gift Box, 169g Crunchie Gift Box, 170g Crème Egg Gift Box, 171g Cherry Ripe Gift Box, 153g Caramilk Gift Box, 220g Pascall Clinkers Gift Box, 232g Marvellous Creations Gift Box and 246g Marvellous Creations Gift Box based on the total forecast production volumes for Australia and New Zealand for 2024. #Based on the average weight of an empty 240L Wheelie Bin (15.5kg).

*Amount of plastic and cardboard packaging saved by reducing the cardboard box and retail display carton size and switching the plastic blister to cardboard, when compared to the total weight of packaging that would have been used to pack 168g Cadbury Dairy Milk Gift Box, 172g Oreo Gift Box, 170g Caramello Gift Box, 169g Crunchie Gift Box, 170g Creme Egg Gift Box, 171g Cherry Ripe Gift Box, 153g Caramilk Gift Box, 220g Pascall Clinkers Gift Box, 232g Marvellous Creations Gift Box and 246g Mini Eggs Gift Box based on the total forecast production volumes for Australia and New Zealand for 2024.

#Based on the average weight of an empty 240L Wheelie Bin (15.5kg).

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